Opinions expressed by Entrepreneur contributors are their own. Now’s the time for bootstrapping–as in starting a business without outside investors. Despite the big downturn, and a tougher time ...

Jennifer Simonson is a business journalist with a decade of experience covering entrepreneurship and small business. Drawing on her background as a founder of multiple startups, she writes for Forbes ...

Forbes contributors publish independent expert analyses and insights. Melissa Houston covers financial issues that affect women in business. Businesses that use a formal business plan are 30% more ...